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Jim Henson for Wilkins Coffee

POSTED August 1, 2009 BY Porous Walker

httpv://www.youtube.com/watch?v=-Ky7g1lgTwc

In 1957, Jim Henson was approached by a Washington, D.C. coffee company to produce commercials for Wilkins Coffee. The local stations only had ten seconds for station identification, so the Muppet commercials had to be lightning-fast — essentially, eight seconds for the commercial pitch and a two-second shot of the product.

From 1957 to 1961, Henson made 179 commercials for Wilkins Coffee and other Wilkins products, including Community Coffee and Wilkins Tea. The ads were so successful and well-liked that they sparked a series of remakes for companies in other local markets throughout the 1960s.

VIA-http://muppet.wikia.com/wiki/Wilkins_Coffee


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  • Category: Advertising,Film + Video,History

5 Responses to “Jim Henson for Wilkins Coffee”

  1. tom Says:
    August 1st, 2009 at 11:21 am

    I see you have been fondling the pages of (possibly even looking at) Malcolm Gladwell’s wondrously wordy and informative tomes.

    I have been searching for an old can of Wilkins coffee…or a gun.

    I did find two cans of “Scientifically Enhanced” potato chips from 1947.

    Alas, braveness escapes me, so I have yet to sample the experimental spud slices.

  2. Porous Walker Says:
    August 1st, 2009 at 12:50 pm

    I have some EXTENZE Potato Chips, waiting for the right time to try those, there’s all kinds of science behind them.

  3. tom Says:
    August 7th, 2009 at 7:20 am

    Science and potatoes have done nothing to vomit home about for years.

    Their last greatest contribution to man(un)kind was the humanoid ground-dwelling demon “Mr. Potato Head”.

    Astonishingly, no one made issue of his compulsive habit of cramming objects up his ass.

    Come to think of it, we haven’t heard much from our Mephistophelean home fry in quite some time.

    Probably for the best, as things have gotten vicious amongst the ravenous Super Value Meal maniacs who will do anything for one more deep fried, sugar-laced hash brown to freedom.

    When Natives take mushrooms they go on a spiritual journey and the land communicates with them because everything has a soul…like Teddy Ruxpin when he eats a cassette tape.

    If this is true, I feel sorry for French fries because Americans will on a regular day basis put their Guantanamo Bay tactics into practice with ketchup on the defenseless cigarette-shaped oven goblins.

    It’s like a potato holocaust but worse.

    They get water-boarded with corn syrup infused tomato paste, then have salt and vinegar splashed in their wounds.

    I’m going to be carsick…

    I think I’ll keep it down until I can find a tike with a Happy Meal, then I’ll get R-rated in the paper bag.

    At least the little guy won’t have to order extra dipping sauce.

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